Marketing Management Hardcover Philip, Keller, Kevin Lane Kotler
USD 7.54 USD
SKU: frJQQ36V
GTIN: 9780132102926
Condition: Good
Specifications
| ISBN |
9780132102926 |
| Subject Area |
Business & Economics |
| Publication Name |
Marketing Management |
| Publisher |
Prentice Hall PTR |
| Item Length |
10.9 in |
| Subject |
Marketing / General |
| Publication Year |
2011 |
| Type |
Textbook |
| Format |
Hardcover |
| Language |
English |
| Item Height |
1.2 in |
| Features |
Revised |
| Item Weight |
58.6 Oz |
| Item Width |
8.8 in |
| Number Of Pages |
816 Pages |
What stands out about this textbook is the inclusion of interviews with practitioners.
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