A five-principles approach that helps students build practical communication skillsCommunication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The 7th Edition has been updated with new coverage of social media communication strategies.
| All Returns Accepted | ReturnsNotAccepted |
| Publication Date | 2018-01-18 |
| Number Of Pages | 480 Pages |
| Language | English |
| Publisher | Pearson Education |
| Publication Year | 2017 |
| Item Height | 0.9 in |
| Subject | Communication Studies |
| Type | Textbook |
| Item Weight | 30.9 Oz |
| Item Length | 10.7 in |
| Author | Susan Beebe |
| Item Width | 8.4 in |
| Format | Trade Paperback |
You will find that this textbook covers all the core material you need for the course.
